Sunday, August 5, 2007

Auction Tip #16 - #20

Auction Tip #16: Remember To Say Thanks

Send a thank-you note/receipt email to your customer every time they pay. Include your eBay user name and telephone so they can contact you if they need to. Kindly ask them to leave feedback in your email. Include a convenient link to the feedback forum, and 9 times out of 10 they will drop a good word for you.

Auction Tip #17: Make Your Description Complete

When making your item description make it as complete as possible. Many people find your auction through the search engine, so use as complete and descriptive headline with good keywords too- this will make your listing easy to find for the person looking for your item.

Leave no stone unturned- if I neglect to mention some crucial piece of info bidders will steer clear due to uncertainty. If I'm selling a computer game, forgetting to mention if it’s for a PC or Mac will spawn a lot of email. It will attract the wrong bidders and deter the right ones. I may even have bidders who own Mac’s buying my PC game…

Auction Tip #18: Don’t Overcharge On Shipping

This is one of the more common causes of negative feedback. We only charge what it normally costs you to pack and ship. Buyers are sensitive in this area. If I make a habit of gouging my customers on shipping costs, I'll lose my credibility and any chance for repeat business.

Auction Tip #19: Be Cautious

Be careful about leaving negative feedback for bidders that may deserve it. Go out of your way to clear things up before you decide to do so. It's normal for bidders to strike back with their own negative and unfair comments. Always try to find some other solution. Don’t leave negative feedback unless they blatantly defraud you- if they don’t pay, either leave neutrals or no comments.

Auction Tip #20: Make Your Customer Your Passion

Treat your customers and potential customers like royalty and they'll reward you. Your repeat business depends upon your customers. They are your main concern. Your customers are more important than your product or any short-term profit you make. Make it your passion to cater specifically to their wants.

1 comment:

Anonymous said...

Thanks for writing this.