Sunday, August 5, 2007

Auction Tip #25 - #30

Auction Tip #26: Online Customer Service Rules

1) Your customers are everything. Try running your business without them.

2) Your customer is always right. Never tell them they are otherwise.

3) Go the extra mile...it is worth more than all the paid advertising you can afford.

4) Return emails promptly. If you can’t, set up an autoresponder to tell your enquirers you’ll get back to them soon.

5) Under-promise and over-deliver in everything you do.

6) Never criticize your customers directly or indirectly!

7) Make the auction process extremely simple for the customer.

8) Follow up the day after the sale and one week after. Ask if there’s anything more you can do for your buyer.

Auction Tip #27: Watching Wording

Snipers don't have the time to email you about condition or vague info. Some buyers only look at items going off auction that day. Be careful what words you use to describe your item.

Be honest and avoid wording that will inflate your items value. It always backfires on those who make a habit of abusing words-

Auction Tip #28: Know Your Product

If I wrongly describe my item, some buyers will be leery of bidding. Buyers want professional sellers. The more information you have and use, the more credible you'll become in the buyers eyes.

Auction Tip #29: Include Shipping Costs In Descriptions

Some sellers have a tactic where they charge unfair shipping and handling fees. Sometimes they omit critical info in the ad and fill in the blanks at the auction end. EBayer's have been protesting this from day one and these seller don't last long-

Explain everything, costs and all in your item description in such a way that there can be no confusion... If you charge handling- make it known too.

Auction Tip #30: Always Insure And Pack Well

By law, I'm to blame for broken items due to my bad packing. Buyers have no control over how I pack an item. Carriers hardly ever accept liability for broken items. It's my job to see to it that they get their item in one piece and on time- Let's make sure we do everything to see to it that this happens.

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